Discover The Innocent Hound

Step Inside Our Factory

You can find out how we make your pet's favourite healthy foods, by watching our fully immersive, virtual reality video tour! 

Don't forget to move your device (or use the mouse on a laptop) to change the view of the camera!
Why Air-dried?
Slow & Gentle

Slow & Gentle

Air-dried up to 7 days

Nutrient Rich

Nutrient Rich

Locks in natural goodness & flavour

Single Protein Recipes

Single Protein Recipes

British meat, fish and fruit & veg

Convenient

Convenient

No need to freeze or refrigerate - Just pour & serve

Air-Dried Dog Food

Air-Dried Food - From The Woodland
Air-Dried Food - From The Woodland
£42.00 Subscribe & Save 15%
Air-Dried Food - From The Meadow
Air-Dried Food - From The Meadow
£32.00 Subscribe & Save 15%
Air-Dried Food - From The Coast
Air-Dried Food - From The Coast
£32.00 Subscribe & Save 15%
Air-Dried Food - British Lamb Casserole
Air-Dried Food - British Lamb Casserole
£32.50 - £60.00 Subscribe & Save 15%
Air-Dried Food - British Beef Stew
Air-Dried Food - British Beef Stew
£32.50 - £60.00 Subscribe & Save 15%
Air-Dried Food - Wild Salmon Fishcakes
Air-Dried Food - Wild Salmon Fishcakes
£32.50 - £60.00 Subscribe & Save 15%
Air-Dried Food - Gourmet British Duck
Air-Dried Food - Gourmet British Duck
£32.50 - £60.00 Subscribe & Save 15%
Air-Dried Food - Gourmet Chicken Hotpot
Air-Dried Food - Gourmet Chicken Hotpot
£32.50 - £60.00 Subscribe & Save 15%
Air-Dried Food - Finest Pulled Pork
Air-Dried Food - Finest Pulled Pork
£32.50 - £60.00 Subscribe & Save 15%

Healthy Dog Treats

Venison Sausages with Chopped Apple
Venison Sausages with Chopped Apple
£5.50 - £36.50 Subscribe & Save 15%
Sliced Venison Sausage
Sliced Venison Sausage
£5.50 - £36.50 Subscribe & Save 15%
Sliced Duck Sausage with Cranberry
Sliced Duck Sausage with Cranberry
£5.50 - £36.50 Subscribe & Save 15%
Salmon Bites with Sweet Potato
Salmon Bites with Sweet Potato
£5.50 - £36.50 Subscribe & Save 15%
Puppy Training Treats - Lamb with Yellow Split Pea
Puppy Training Treats - Lamb with Yellow Split Pea
£5.50 - £36.50 Subscribe & Save 15%
Training Treats - Tuna & Crab Rewards
Training Treats - Tuna & Crab Rewards
£5.50 - £36.50 Subscribe & Save 15%
Strawberry Crush Hearts with Beef & Strawberry
Strawberry Crush Hearts with Beef & Strawberry
£5.50 - £36.50 Subscribe & Save 15%
Game Picnic Bars with Rosehip & Cranberry
Game Picnic Bars with Rosehip & Cranberry
£5.50 - £36.50 Subscribe & Save 15%
Wild Game Sausages with Pumpkin and Cinnamon
Wild Game Sausages with Pumpkin and Cinnamon
£5.50 - £36.50 Subscribe & Save 15%

What is Air-dried Food?

Air-drying is one of the oldest methods of naturally preserving food and has been used for centuries - long before the days of fridges and freezers! 

Our air-dried food is made in small batches with minimal processing here in our human-grade factory. Our raw ingredients are simply mixed together and put into our bespoke drying system for up to 7 days. This slow and gentle air-flow retains the natural nutrients and flavour in the ingredients. Once it's dried, our food is sliced, hand packed and delivered to your door for your hounds to enjoy.  

Video produced by Hewitt & Walker Video production York