The Innocent Hound Blog

Supporting our retailers throughout Lockdown

Our small business is supported by fantastic specialist pet retailers and independent stockists across the UK. Throughout the pandemic, we have stepped up support for our retailers, because we know how... Read more...

Why We're Proud To Back British Farming

As a family-run business, we understand the importance of supporting those around us, from independent coffee shops, to our local butchers and town bakers. Food produced in the UK is... Read more...

Top tips for exploring with your dog

As more of us choose to staycation and enjoy what the UK has to offer, we're also choosing to take our pets on the adventure too. But is it as... Read more...

Our road to greener packaging

Here at The Innocent Pet, we continually take steps to improve as a business. From creating the paw-fect treats for your pets to our environmental impact as a company, we... Read more...

Hydrotherapy For Dogs

Hydrotherapy for dogs - what is it? Canine hydrotherapy is a type of treatment using water as low-impact exercise. It is commonly used in post-surgical rehabilitation as a natural treatment... Read more...

New Year resolutions for you and your pet

2020 is just around the corner, and with a new year (and a new decade!) comes the age-old New Year Resolutions. The start of a new year can be a... Read more...

Health benefits of Spirulina for dogs

Spirulina is a natural algae that is widely used as a health supplement in humans, but have you ever heard of using spirulina for dogs? It is packed full of... Read more...

Double celebration for The Innocent Pet!

We are over the moon to announce that we have won the Best New Dog Food award at the national industry trade show, PATS with our first complete food product... Read more...

The Great British Bark Off - Easy Dog Cake Recipes

It's that time again... The Great British Bake Off is back! This time, why not include your hound in the occasion and make their very bakes, with our own easy... Read more...

Our quality promise to you

Here at The Innocent Pet, we are delighted to announce that we have achieved SALSA accreditation for the third year running! Read more...

Tips for Successful Dog Training- featuring Good Dog Training School

Laura Mars of Good Dog Training & Pup School spoke to us about the importance of reward based training, and how to tailor training for your hound's needs. Read Laura's... Read more...

The Innocent Pet opens its factory doors with a "virtual reality" video tour

You may have recently noticed that we have launched a novel 360-degree immersive video tour of our Yorkshire factory. The video, presented by our lovely company founder Chloe Heaton, offers... Read more...