A Taste From the British Countryside to Your Dog’s Bowl

Introducing the From the British Countryside Collection, an air-dried complete food inspired by the beauty and abundance of the UK countryside. Each recipe is crafted using high-quality British meat or sustainably sourced fish and gently air-dried to create a complete, nutrient-rich food.

Ideal for dog owners seeking a healthy and convenient way to feed their pets, this collection brings the authentic flavours of Britain’s landscapes straight to your dog’s bowl.

Our foods are handcrafted using a bespoke air-drying system, which gently removes moisture to preserve nutrients, resulting in a food that’s ready to serve while retaining maximum flavour and nutritional value.

What Makes Our From the Countryside Collection Special?

Each recipe is made with 85% single-protein and combined with natural ingredients you’d find in their countryside setting.

Compared to our 70% collection, the From the Countryside Collection

Contains 15% more meat, providing a richer source of higher-quality protein for muscle maintenance and overall health
Features smaller, cylindrical pieces - ideal for smaller dogs or those who prefer smaller bites
Offers a firmer texture that's easier to chew than kibble, with gentle abrasion to help support dental health
Introduces venison as a new protein option and enhances two of our most-loved recipes for more variety

Explore our Countryside-inspired recipes

From the Woodland

Made with 85% British Venison, a lean, highly digestible protein rich in flavour. This recipe is combined with woodland treasures, each chosen for their nutritional benefits:

Blackberries – Rich in antioxidants to support a healthy immune system
Mushrooms – Provide dietary fibre, B vitamins, selenium, and antioxidants
Nettles – Naturally high in iron, calcium, and vitamins A and C
Hawthorn Berries – Contains flavonoids

From the Meadow

Featuring 85% minced British lamb, a high-quality protein packed with essential amino acids.

Enhanced with natural botanicals

Dandelion leaf – Rich in vitamins A, C, K, and minerals to support overall wellbeing
Peppermint – Aids healthy digestion
Rosehips – High in vitamin C, supporting immune and joint health
Chamomile – known for its gentle calming effects

From the Coast

Made with 85% minced Atlantic Salmon, naturally rich in omega-3 fatty acids to support heart, skin, and coat health. Paired with:

Kelp – a natural source of iodine and trace minerals
Dill - Supports digestion and appetite
Spinach - Packed with vitamins A, C, K, iron, and fibre for immunity, bone health, and digestive support

Each recipe is finished with a drizzle of raw British honey, plus salmon oil and psyllium husk to support healthy skin, glossy coat, and good digestive health.

Convenient and Ready to Serve

Like our original 70% complete air-dried food, the From the British Countryside Collection is ready-to-serve - no prep required. Simply store in the cupboard, pour and serve. The resealable bag keeps the food fresh for longer.

Serving sizes differ from our 70% complete food, so check the Daily Recommended Feeding Guide to ensure your dog gets the right amount.

It can also be used as tasty, nutritious topper to enhance your dog’s regular meals.

Why Dogs (and Owners) Love It

This collection isn’t just delicious – it’s nutritious too. With high-quality protein, natural botanicals, and countryside-inspired flavours, it’s a meal you can feel proud to serve, and your dog will enjoy every bite.